"Yixue Cup" Hunan Practice Contest of English for International Business Was Held in Our University

2019-06-05

On Jun. 2, the 2019 "Yixue Cup" Hunan National Practice Contest of English for International Business sponsored by the International Business English Research Committee of China Association of International Trade, Guangdong University of Foreign Studies and Xiamen Yixue Software Co., Ltd. and organized by the School of Foreign Languages of our university was held in the Lingnan Lecture Hall. Vice President Liu Guoquan, Director Liu Daobo of Office of Academic Affairs, Dean Bai Zhenxian of School of Foreign Languages, and Secretary Du Shenzhong of the Party Committee of the university attended the opening ceremony.

In his speech, Vice President Liu Guoquan extended a warm welcome to all experts, scholars and teachers and students from other colleges and universities, and hoped that the competitors could compete with each other, improve their skills, enhance communication and gain friendship.

The contest was conducted in group form, including "Software Platform Contest" and "Live Contest". "Software Platform Contest" required the competitors to master business knowledge, practical skills, cross-cultural knowledge, humanities and social sciences, interdisciplinary comprehensive knowledge, etc. "Live Contest" required the competitors to make PPT around "new media operation theme" and give a full English speech. Around the theme of the contest, competitors should select an enterprise as the research object, collect relevant information, pictures, data, samples, etc., conduct in-depth analysis and exploration, and put forward practical and feasible creative proposals.

After a day of fierce competition, HNUC representative team, composed of Zhang Jie, Xie fan and Tan Wenji from the School of Foreign Languages, won the first prize and was promoted to the national finals. Hunan University of Science and Technology won the first prize. Changsha Normal University, Hunan University of Science and Engineering, and Hunan University of Humanities, Science and Technology won the second prize. Shaoyang University, Huaihua University, Hunan University of Arts and Science, and Jishou University won the third prize.

This contest promoted the construction of business English major, practice base, teaching staff and teaching reform in colleges and universities across the province, built a platform for communication between teachers and students in colleges and universities, and improved the professional ability of students of business English and related majors. (Chen Xiao)