[Sanxiang City Express] 61 College Student Teams Contending and Enterprise Simulation Operation Competition

2016-11-23

News on September 28 of the above Express. The first college student enterprise simulation operation competition was held at Hunan University of Commerce today. 61 teams from 36 universities consisting of economics major, management major and related major's students in Hunan Province participated in the competition and carried out blood-and-thunder competitive enterprise operation.

According to introduction, this competition depended on virtual system and abstracted inside and outside enterprise operation environment to a series of rules, simulated actual operating state of the enterprise by physical sand table and manual record through the unity of theory & practice and collecting role play & post experience with intention of setting up production and teaching convergence platform by butt joint of universities and enterprises, leading specialty course teaching reform, promoting learning exchange between economic administration disciplines and enhancing managerial and administrative personnel level of universities. In the competition, 5 competitors of each team served as general manager, financial director, production director, marketing director and purchasing director, respectively. Each teamwas provided with an initial capital of virtual RMB 6.5 million, and should, within one and a half days, simulate enterprise operation for 6 years including load financing, building production line, product research and development, market development, advertisement putting, etc., and students could understand enterprise operation and information-based procedure, experience competition between enterprises, get familiar with operation pattern of several links such as production and manufacturing, channel building, order obtaining, and improve enterprise operation and management capacity of systematic thinking and overall framework based on simulating enterprise operation.