[Changsha Evening Newspapers] RMB 6.5 Million Operation Simulation and New ”Actual Combat” Model for Cultivation of Management Talents
2016-11-23
Changsha Evening Newspapers Palm-top Changsha-news on September 28 (Journalist Xu Yuan, Intern Mao Dan) The first college student enterprise simulation operation competition in Hunan was held at Hunan University of Commerce today. This competition was sponsored by Education Department of Hunan Province and organized by Hunan University of Commerce with the assistance and technical guidance in the whole process provided by Seentao Technology Co., Ltd.
62 teams from 36 universities consisting of students majoring in economics and management related subjects in Hunan Province participated in the competition and carried out blood-and-thunder competitive enterprise operation. Enterprise simulation operation depended on virtual system and abstracted inside and outside enterprise operation environment to a series of rules, simulated actual operating state of the enterprise by physical sand table and manual record with intention of setting up production and teaching convergence platform by butt joint of universities and enterprises, leading specialty course teaching reform, promoting learning exchange between economic administration disciplines and enhancing managerial and administrative personnel level of universities.
In the competition, 5 competitors of each team served as general manager, financial director, production director, marketing director and purchasing director, respectively. Each team was provided with an initial capital of virtual RMB 6.5 million, and should, within one and a half days, simulate 6 years’ enterprise operation including load financing, building production line, product research and development, market development, advertisement putting, etc., and students could understand enterprise operation and information-based procedure, experience competition between enterprises, get familiar with operation pattern of several links such as production and manufacturing, channel building, order obtaining, and improve enterprise operation and management capacity of systematic thinking and overall framework based on simulating enterprise operation.
The president of Hunan University of Commerce Chen Xiaohong said that management should take application and practice as guiding principle, combine theory and practice, macro and micro and pursue higher targets; Holding of "Seentao Cup" enterprise simulation competition made students more clearly understand enterprise business strategy and principle and know about methods and skills in human resource, financial management and operating management; The competition combined "internet +" and enterprise simulation, and drove the development of "mobile internet", "Internet of things", "cloud computing", "big data", "virtual reality", "artificial intelligence", "intelligent manufacturing" and "green information" in accordance with contemporary developing trend and deeply affected China's economic developing pattern; She hoped that students could know more about new economic environment, grasp opportunities and challenges and embrace new changes to lay a firm discipline and practice foundation for future employment and entrepreneurship and promote application and innovation ability.
At the same time, Hunan colleges and universities' educational reform development forum of both entrepreneurship and innovation and Seentao Technology new product experience meeting in 2016 were ceremoniously held, innovation and entrepreneurship education experts, scholasr, entrepreneurs and venture capitalists inside and outside Hunan Province got together, who made notes for "innovation and entrepreneurship education" based on different fields and visual angles such as government, colleges and universities, entrepreneur, enterprise, investor, etc. and discussed current situation, development and future of innovation and entrepreneurship education. The innovation and entrepreneurship education office director of Central South University Ms. Yang Fang introduced achievements and new measures regarding innovation and entrepreneurship education by Central South University based on "internet + innovation and entrepreneurship education reform practice of colleges and universities".
Seentao senior vice president Mr. Zhou Qianjin gave a theme lecture concerning Ecological System Construction of Innovation and Entrepreneurship Education based on enterprise viewpoint, and he pointed out that innovation and entrepreneurship education reform of colleges and universities needed enterprise participation, and educational enterprises were strategic partners for colleges and universities' educational reform in both entrepreneurship and innovation. As "global leader of innovation and entrepreneurship education and business practice teaching", Seentao Technology cooperated with over 2,700 colleges and universities and social institutions across the country with advanced concept of practice and cultivation of people, win-win production and teaching blending mode, open practical teaching platform and strong education service system and covered more than 5,500 practical teaching bases, and over 5,000 teachers of practical teaching were cultivated, and management and information talents understanding business, mastering tools and being good at communication were conveyed to 2.6 million information enterprises.